Author(s):

Vikash and Megha Goyal

Abstract: In the present study an attempt has been made to analyze the fitment of BCS portfolio in exportable basmati rice production and perception of farmers and retailers about adoption and expedition of contract farming of basmati rice. The required data was collected from 300 farmers and 20 dealers of agro inputs operating in Ratia region of Fatehabad district (Haryana).It was found that 21% farmers were having the problem of Bakane disease. In some field it was severe whereas in some field it was not. It was also found that 18% farmers are using preventive measures like seed treatment, spray before incidence of pest/disease to prevent the upcoming incidence of pest/diseases and 16% farmers are using over dose of fertilizers/pesticides. The study revealed that farmers who are using Bayer’s product or complete using BCS portfolio are having very good growth of paddy and there is no problem of disease/pest in their fields. Some of farmers gave opinion that high temperature give rise to incidence of Bakane disease and high humidity give rise to incidence of sheath blight in paddy. Further it was found that 23% farmers visited the retailers and describe the symptoms of disease/insect pest attack and retailers provide those pesticides accordingly. The study also revealed that farmers having 0-15 acres of land are not using Bayer’s product due to higher prices. However, the farmers having land holding 20-50 acres or 60-90 acres are using Bayer’s product and they having very good results. On the whole it was concluded that BCS portfolio is fit for exportable basmati rice production.

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